In an interview at the Solana Breakpoint conference in Lisbon, Osborn gave the example of a musician orchestrating an NFT mint via her own distribution platform. Let’s say (under the current tech landscape) her fans receive an email blast alerting them the mint window has opened. But: they have to click through to a different link, hook in their wallet, press the button – do the thing. With Dialect’s smart messaging standard, she could set up the initial notification to include the mechanism for them to simply execute the mint.