In what may have been his most consequential failed tout, Armstrong was one of the most vocal supporters of crypto lender Celsius Network. He first talked about the lending platform in a 2018 project review video. “I do have faith in Celsius and I do believe it will be a successful project,” he said. In the March 2022 portfolio reveal video, he told his YouTube audience that the BitSquad held 25,000 of Celsius’ CEL tokens (worth over $83,000 at that time and around $23,000 as of press time).